Senior Content Marketing Manager

ClearDATA is seeking a strategic and creative Senior Content Marketing Manager to lead our content marketing and corporate communications efforts. You will be responsible for defining and executing a compelling content strategy across multiple formats and channels to drive awareness, engagement, and lead conversion. You’ll work cross-functionally with leadership, marketing, product, and customer teams to create high-impact messaging that supports ClearDATA’s brand and demand generation goals.

What You’ll Do

• Own and execute ClearDATA’s content strategy and brand voice across all channels, campaigns, and buyer stages
• Develop and manage a content library aligned to campaign objectives, funnel stages, and ClearDATA’s ideal customer profile
• Plan and implement executive thought leadership content, including editorial calendars, interviews, and authored content
• Produce content such as blogs, whitepapers, ebooks, research reports, case studies, webinar content, product one-pagers, and emails
• Manage content creation process end-to-end: ideation, writing, review, publishing, and promotion
• Work closely with internal SMEs, sales, product, and customer success to develop messaging that drives conversion and builds trust
• Lead PR strategy and manage PR contractors, media outreach, and placement
• Build a Thought Leadership Center of Excellence by enabling SMEs through social, video, and earned media content
• Collaborate with demand gen and digital marketing to optimize content for SEO, test performance, and maximize distribution ROI
• Leverage AI tools to scale content creation and increase production efficiency
• Repurpose content into various formats for broader reach and consistent messaging across all touchpoints
• Oversee visual asset creation with designers to ensure content is both compelling and on-brand

What Success Looks Like

• Top-of-funnel conversions and MQLs grow quarter over quarter
• Content supports high-performing, pipeline-generating campaigns
• Improved landing page and gated asset conversion rates
• Increased website traffic and engagement from organic sources
• Higher webinar registration and attendance through stronger content
• Stronger SME and executive engagement in content creation and leadership

What You Need

• 7+ years of B2B content marketing experience, ideally in cybersecurity, cloud, healthcare IT, or SaaS
• Bachelor’s degree in business communications, journalism, or a related field
• Strong writing, editing, and storytelling skills with a sharp editorial eye
• Experience managing writers, contractors, SMEs, and internal stakeholders
• Deep understanding of SEO, content performance metrics, and how to align content with buyer journeys
• Experience owning a brand voice and editorial standards
• Project management skills with a track record of delivering on time and on budget
• Experience working with PR teams or agencies and familiarity with press release distribution
• Hands-on experience with HubSpot, Canva, WordPress, and AI-powered content tools

Why You’ll Like Working Here

• Dynamic company that rewards high-performers
• On the cutting edge of new technologies and services
• Collaborative team environment that values multiple perspectives and fresh thinking
• Medical, Dental, Vision, HSA, Life and 401K
• Stock options
• Unlimited vacation
• Competitive base salary, bonus, and performance incentives
• Budgeted Salary: $120,000